{"id":2174,"date":"2020-07-22T14:32:25","date_gmt":"2020-07-22T13:32:25","guid":{"rendered":"https:\/\/belgranogroup.com\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\/"},"modified":"2025-05-15T14:36:34","modified_gmt":"2025-05-15T12:36:34","slug":"comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive","status":"publish","type":"post","link":"https:\/\/belgranogroup.com\/en\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\/","title":{"rendered":"How did Laini\u00e8re Sant\u00e9\u2122 establish itself as an obvious partner thanks to its innovation?"},"content":{"rendered":"<p>The impossible is not French? This expression, attributed to France's most famous soldier, Napoleon Bonaparte, has a particular resonance today. It is ingrained in the Group's culture that the desire to surpass oneself and push back the frontiers of its businesses is the key to success. The creation of Laini\u00e8re Sant\u00e9\u2122 is formal proof of this. To understand the recipe for this feat, we are going to share with you the ingredients, flavoured with boldness, innovation, logistical reliability and commitment that have enabled the Chargeurs Group to stand out from its peers.<\/p>\n<p style=\"font-weight: 400;\">AUDACE<\/p>\n<p>The recipe for this <i style=\"font-weight: 400;\">success story<\/i> begins with a long-term strategy implemented since 2015, aimed at making the Group a world champion in niche markets. In line with this strategy, and in response to the scale of the spread of the virus, the Group has refocused its production facilities on intensive production of protective masks and hydroalcoholic gel. The agility of the Chargeurs model was evident from the very first hours of the pandemic. Drawing on its cutting-edge expertise in technical textiles and materials chemistry, the research laboratories mobilised to help the health authorities. It was then with a certain audacity that Laini\u00e8re Sant\u00e9\u2122, a brand structuring the Group's healthcare offering, was created in record time.<\/p>\n<p style=\"font-weight: 400;\">INNOVATION<\/p>\n<p>Laini\u00e8re Sant\u00e9\u2122's offering is based on innovation, the second essential ingredient. Indeed, technology is the main source of growth for the Group, which can count on the excellence of its 16 research laboratories around the world. In particular, our protective masks, based on nano-membrane filter technology and coated with an anti-bacterial and hydrophobic treatment, are a real concentrate of innovation, meeting the specifications of AFNOR (Association Fran\u00e7aise de Normalisation). They have also been designed with user comfort in mind, and are OEKO-TEX 1\u00ae certified, a standard that guarantees total softness for facial skin.<\/p>\n<p style=\"font-weight: 400;\">LOGISTICS RELIABILITY<\/p>\n<p>To develop the Laini\u00e8re Sant\u00e9\u2122 offer, a <i style=\"font-weight: 400; font-size: 1rem;\">supply chain<\/i> is crucial. All our processes had to be rethought, from procurement to dispatch, to ensure product delivery and business continuity and recovery. Increased monitoring and forecasting of demand, partnerships with leading logistics operators, and flexible production are the operating methods that have enabled us to produce in proportion to demand, while making it a point of honour to process our orders quickly.<\/p>\n<p style=\"font-weight: 400;\">COMMITMENT<\/p>\n<p>These different ingredients could not have achieved their ambitions without the unfailing commitment of the researchers, the workshop managers and their teams, or the sales staff, etc. The teams worked tirelessly to enable Laini\u00e8re Sant\u00e9\u2122 to become a key player in the sanitary protection market in a very short space of time.<\/p>","protected":false},"excerpt":{"rendered":"<p>L\u2019impossible n\u2019est pas fran\u00e7ais\u00a0? Cette expression attribu\u00e9e au plus c\u00e9l\u00e8bre des soldats fran\u00e7ais, Napol\u00e9on Bonaparte, r\u00e9sonne tout particuli\u00e8rement aujourd\u2019hui. Il est ancr\u00e9 dans la culture du Groupe que la volont\u00e9 de se d\u00e9passer et de repousser les fronti\u00e8res de ses m\u00e9tiers est la cl\u00e9 du succ\u00e8s. La cr\u00e9ation de Laini\u00e8re Sant\u00e9\u2122\u00a0en est la preuve formelle. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2175,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[251],"class_list":["post-2174","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","tag-251"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Comment Laini\u00e8re Sant\u00e9\u2122 s\u2019est impos\u00e9e comme un partenaire \u00e9vident gr\u00e2ce \u00e0 son innovation? &#8211; Belgrano<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/belgranogroup.com\/en\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comment Laini\u00e8re Sant\u00e9\u2122 s\u2019est impos\u00e9e comme un partenaire \u00e9vident gr\u00e2ce \u00e0 son innovation? &#8211; Belgrano\" \/>\n<meta property=\"og:description\" content=\"L\u2019impossible n\u2019est pas fran\u00e7ais\u00a0? Cette expression attribu\u00e9e au plus c\u00e9l\u00e8bre des soldats fran\u00e7ais, Napol\u00e9on Bonaparte, r\u00e9sonne tout particuli\u00e8rement aujourd\u2019hui. Il est ancr\u00e9 dans la culture du Groupe que la volont\u00e9 de se d\u00e9passer et de repousser les fronti\u00e8res de ses m\u00e9tiers est la cl\u00e9 du succ\u00e8s. La cr\u00e9ation de Laini\u00e8re Sant\u00e9\u2122\u00a0en est la preuve formelle. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/belgranogroup.com\/en\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\/\" \/>\n<meta property=\"og:site_name\" content=\"BELGRANO\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-22T13:32:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-15T12:36:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/belgranogroup.com\/wp-content\/uploads\/2025\/02\/Senfa_2020_S_051.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dev\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@groupechargeurs\" \/>\n<meta name=\"twitter:site\" content=\"@groupechargeurs\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/\"},\"author\":{\"name\":\"dev\",\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/#\\\/schema\\\/person\\\/796780aba87fd22bc31ae7e451656463\"},\"headline\":\"Comment Laini\u00e8re Sant\u00e9\u2122 s\u2019est impos\u00e9e comme un partenaire \u00e9vident gr\u00e2ce \u00e0 son innovation?\",\"datePublished\":\"2020-07-22T13:32:25+00:00\",\"dateModified\":\"2025-05-15T12:36:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/\"},\"wordCount\":550,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/belgranogroup.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/Senfa_2020_S_051.jpg\",\"keywords\":[\"2020\"],\"articleSection\":[\"FR - Actualit\u00e9s\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/\",\"url\":\"https:\\\/\\\/belgranogroup.com\\\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\\\/\",\"name\":\"Comment Laini\u00e8re Sant\u00e9\u2122 s\u2019est impos\u00e9e comme un partenaire \u00e9vident gr\u00e2ce \u00e0 son innovation? 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&#8211; Belgrano","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/belgranogroup.com\/en\/comment-lainiere-santetm-sest-imposee-comme-un-partenaire-evident-grace-a-son-offre-distinctive\/","og_locale":"en_GB","og_type":"article","og_title":"Comment Laini\u00e8re Sant\u00e9\u2122 s\u2019est impos\u00e9e comme un partenaire \u00e9vident gr\u00e2ce \u00e0 son innovation? &#8211; Belgrano","og_description":"L\u2019impossible n\u2019est pas fran\u00e7ais\u00a0? Cette expression attribu\u00e9e au plus c\u00e9l\u00e8bre des soldats fran\u00e7ais, Napol\u00e9on Bonaparte, r\u00e9sonne tout particuli\u00e8rement aujourd\u2019hui. Il est ancr\u00e9 dans la culture du Groupe que la volont\u00e9 de se d\u00e9passer et de repousser les fronti\u00e8res de ses m\u00e9tiers est la cl\u00e9 du succ\u00e8s. La cr\u00e9ation de Laini\u00e8re Sant\u00e9\u2122\u00a0en est la preuve formelle. 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