{"id":2247,"date":"2020-10-01T15:27:28","date_gmt":"2020-10-01T14:27:28","guid":{"rendered":"https:\/\/belgranogroup.com\/suggestion-de-lecture-the-passion-economy-adam-davidson\/"},"modified":"2025-05-15T14:36:34","modified_gmt":"2025-05-15T12:36:34","slug":"suggestion-de-lecture-the-passion-economy-adam-davidson","status":"publish","type":"post","link":"https:\/\/belgranogroup.com\/en\/suggestion-de-lecture-the-passion-economy-adam-davidson\/","title":{"rendered":"Suggested reading: The passion Economy, Adam Davidson"},"content":{"rendered":"<p>Adam Davidson est un journaliste am\u00e9ricain, sp\u00e9cialiste des sujets \u00e9conomiques. Il est contributeur du New Yorker, du New York Times, et de Planet Money, une co-production de la <em>National Public Radio<\/em> et de <em>This American Life<\/em>.\u00a0<\/p>\n<p style=\"text-align: justify;\">Talentueux raconteur d\u2019histoires, dans <i>The Passion Economy<\/i>, Adam Davidson revient sur les changements de la relation entre les employ\u00e9s et leur travail au 21<sup>\u00e8me<\/sup> si\u00e8cle. Alors que l\u2019\u00e9conomie du si\u00e8cle pass\u00e9 se caract\u00e9rise par une \u00ab\u00a0\u00e9conomie de masse\u00a0\u00bb o\u00f9 la conformit\u00e9 au travail attendu \u00e9tait de rigueur, Adam Davidson pr\u00e9conise une \u00ab\u00a0\u00e9conomie de la passion\u00a0\u00bb, adapt\u00e9e \u00e0 notre nouvelle \u00e8re, o\u00f9 travail et personnalisation sont intimement li\u00e9s. Il s\u2019int\u00e9resse particuli\u00e8rement aux petites et moyennes entreprises pour lesquelles avoir une strat\u00e9gie de d\u00e9veloppement forte est cruciale \u00e0 leur survie. Ces derni\u00e8res doivent aussi s\u2019adapter aux nouveaux mod\u00e8les \u00e9conomiques cr\u00e9\u00e9s autour des individus et de leurs passions.<\/p>\n<p style=\"text-align: justify;\">Huit r\u00e8gles fondent l\u2019\u00e9conomie de la passion\u00a0:<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b01\u00a0: Poursuivez l\u2019intimit\u00e9 \u00e0 grande \u00e9chelle<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b02\u00a0: Ne cr\u00e9ez que des produits qui ne peuvent pas facilement \u00eatre copi\u00e9s<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b03\u00a0: Le prix que vous demandez doit correspondre \u00e0 la valeur que vous offrez<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b04\u00a0: Quelques clients passionn\u00e9s valent mieux que beaucoup de clients indiff\u00e9rents<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b05\u00a0: La passion, \u00e7a commence par une histoire<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b06\u00a0: La technologie doit soutenir votre entreprise, pas la diriger<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b07\u00a0: Sachez o\u00f9 est vraiment votre valeur. Peut-\u00eatre pas l\u00e0 o\u00f9 vous le pensez<\/p>\n<p style=\"text-align: justify; text-indent: -18.0pt; mso-list: l0 level1 lfo1;\"><!-- [if !supportLists]-->&#8211;\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <!--[endif]-->R\u00e8gle n\u00b08\u00a0: Ne vendez pas des marchandises interchangeables, m\u00eame si d\u2019autres pourraient voir votre produit ainsi<\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: justify;\">Inspirant, ce livre vous donnera les cl\u00e9s pour penser diff\u00e9remment le management, mettant en valeur les concepts d\u2019intimit\u00e9 et de personnalisation que l\u2019\u00e9conomie de masse avait \u00e9cart\u00e9s.\u00a0<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"195\" height=\"300\" src=\"https:\/\/belgranogroup.com\/wp-content\/uploads\/2025\/02\/the-passion-economy-195x300.jpg\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/belgranogroup.com\/wp-content\/uploads\/2025\/02\/the-passion-economy-195x300.jpg 195w, https:\/\/belgranogroup.com\/wp-content\/uploads\/2025\/02\/the-passion-economy.jpg 348w\" sizes=\"auto, (max-width: 195px) 100vw, 195px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adam Davidson est un journaliste am\u00e9ricain, sp\u00e9cialiste des sujets \u00e9conomiques. Il est contributeur du New Yorker, du New York Times, et de Planet Money, une co-production de la National Public Radio et de This American Life.\u00a0 Talentueux raconteur d\u2019histoires, dans The Passion Economy, Adam Davidson revient sur les changements de la relation entre les employ\u00e9s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[251],"class_list":["post-2247","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","tag-251"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Suggestion de lecture: The passion Economy, Adam Davidson &#8211; Belgrano<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/belgranogroup.com\/en\/suggestion-de-lecture-the-passion-economy-adam-davidson\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Suggestion de lecture: The passion Economy, Adam Davidson &#8211; Belgrano\" \/>\n<meta property=\"og:description\" content=\"Adam Davidson est un journaliste am\u00e9ricain, sp\u00e9cialiste des sujets \u00e9conomiques. 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