{"id":920,"date":"2020-01-22T12:35:59","date_gmt":"2020-01-22T11:35:59","guid":{"rendered":"https:\/\/belgranogroup.com\/relation-client-le-point-de-vue-dexpert-de-soon-yu\/"},"modified":"2025-05-15T14:36:34","modified_gmt":"2025-05-15T12:36:34","slug":"relation-client-le-point-de-vue-dexpert-de-soon-yu","status":"publish","type":"post","link":"https:\/\/belgranogroup.com\/en\/relation-client-le-point-de-vue-dexpert-de-soon-yu\/","title":{"rendered":"Customer relations: Soon Yu's expert view"},"content":{"rendered":"<p><strong>Soon Yu, world-renowned author of the book Iconic Advantage and former Director of Innovation at VF Corporation, gives you his technical perspective on the factors behind the success of the Chargeurs group.<\/strong><\/p>\n<p>\"Every successful company aims to develop authentic relationships with its customers.  This can only happen when the company's core values and mission are aligned with the needs of the customers it serves.  Research conducted by CEB Inc. showed that the main reason cited by 64 % of people who said they had a personal relationship with a brand was that it shared 'common values', and this principle is clearly illustrated by the relationship Chargeurs has with its customers.<\/p>\n<p>A sense of customer service is an integral part of Chargeurs' value system, which is reflected in their mission statement: \"no matter where, when or how\".  These are not just empty words.  And since 1872, it has been a constant way of working for the Chargeurs team.<\/p>\n<p><strong>No matter when<\/strong><\/p>\n<p>Chargeurs is a truly global company with offices, factories and distribution centres all over the world. This enables it to serve more than 90 countries on every continent.<\/p>\n<p><strong>No matter where<\/strong><\/p>\n<p>Having offices in several time zones means they are always available.  Their responsiveness has won them the trust of many brands and customers, earning them a solid image for personalised service and top-of-the-range products.<\/p>\n<p><strong>No matter how<\/strong><\/p>\n<p>Working with the world's leading brands requires constant progress and innovation. Over the years, Chargeurs has been at the forefront of new industry standards and technical innovations, resulting in numerous patents and products.<\/p>\n<p>Great brands are built on a foundation of fundamental values that come to life through the coherent day-to-day actions of their teams.  On the strength of this consistency, for more than 150 years, you can expect Chargeurs to continue on the same trajectory for the next 150 years and beyond\".<\/p>","protected":false},"excerpt":{"rendered":"<p>Soon Yu,\u00a0 auteur de renomm\u00e9e mondale du livre Iconic Advantage, ancien directeur de l&rsquo;innovation de VF Corporation, vous livre son point de vue technique sur les facteurs du succ\u00e8s du groupe Chargeurs. \u00ab Toute entreprise qui r\u00e9ussit a pour objectif de d\u00e9velopper des relations authentiques avec ses clients.\u00a0 Cela ne peut se faire que lorsque [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":917,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[251],"class_list":["post-920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","tag-251"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Relation client : le point de vue d&#039;expert de Soon Yu &#8211; 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